The Roy Castle Lung Cancer Foundation

Voici une belle campagne de sensibilisation pour les fumeurs, qui nous vient d'angleterre. Merci Lionel pour l'info.

Advertising Agency: CHI and Partners, UK

Executive Creative Director: Ewan Paterson

Creatives: Wayne Robinson,

Copywriter: Matt Collier;

Art Director: Simon Hipwell

Typographer: Dan Beckett

Photographer: Paul Murphy

Illustrator: Ruth Ibbotson (5 a day)